As an experienced product leader, I've guided teams and shaped product strategies. I understand the full journey of a product, from idea to market success.
I combine big-picture thinking with practical design skills. My focus is on creating products that users love and that help your business grow. Instead of just making things, I aim for real, measurable results.
I'm here to help startups stabilise their business models through their offer.
I spot opportunities, solve problems, co-create with your customers to steer your product in the right direction.
I'm more than just a designer – I'm a partner who's committed to helping your startup succeed and grow.
Navigating the startup ecosystem
Iteration X
Big Blank
Coraye
Kirk Agency
Jogabo
A little about my journey
My journey as a product designer has been shaped by diverse experiences. Starting at a UX design agency, I developed my skills in user-centered design and the importance of intuitive experiences. This led me to a startup studio, where I collaborated with teams to bring innovative ideas to life. As a co-founder of two startups, I gained firsthand insights into the challenges of building products from the ground up. These experiences deepened my understanding of the product lifecycle and the need to align user needs with business goals.
My approach is rooted in creating user-centric experiences that drive measurable business impact I focus on delivering outcomes rather than just outputs.I believe in collaborative problem-solving, working closely with cross-functional teams to ensure that design decisions are informed by both user research and business strategy.
“Working with filo has been an absolute game-changer for our product. they truly understood our vision and turned it into an intuitive and beautiful design that our users love. their attention to detail and user-centered approach.”
“Working with filo has been an absolute game-changer for our product. they truly understood our vision and turned it into an intuitive and beautiful design that our users love. their attention to detail and user-centered approach.”